What does Google Page Experience Update mean for your website?

What does Google Page Experience Update mean for your website?

In August of 2021, Google rolled out its Google Page Experience Update. This update comprises an algorithm that takes into account how happy users are when they use a particular web page. We’ve all known for a long time that the human user is just as important as a...
Website not converting? Try A/B testing!

Website not converting? Try A/B testing!

So… you’ve been tracking the success of your web pages using Google Analytics and you’re disappointed in your bounce and conversion rates. Wait. What did I hear you mumble? You have NOT been collecting data and analyzing it to determine the success of your site? Leave...